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National Campaign – Nayi Chetna 3.0

Why in the news?

  • Union Rural Development and Agriculture and Farmers Welfare Minister Shivraj Singh Chouhan launched the third edition of the month-long 'Nayi Chetna - Pehal Badlaav Ki' campaign on November 25, 2024.

Nayi Chetana 3.0 Initiative

Organized by –

  • Deendayal Antyodaya Yojana- National Rural Livelihoods Mission (DAY-NRLM) under the aegis of Ministry of Rural Development

Partners -

  • Ministry of Women and Child Development
  • Ministry of Health and Family Welfare
  • Department of School Education and Literacy
  • Ministry of Home Affairs
  • Ministry of Panchayati Raj
  • Ministry of Social Justice and Empowerment
  • Ministry of Youth Affairs and Sports
  • Ministry of Information and Broadcasting
  • Department of Justice

Slogan - ‘Together, One Voice, Against Violence’

Objectives:-

  • Raise awareness about all forms of gender-based violence and promote targeted action
  • Encourage communities to raise their voices against violence and demand action
  • Provide access to support systems for timely assistance
  • Empower local institutions to act decisively
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